INTERVIEW OPPORTUNITY

Contact:  Leigh A. Poirier

Executive Director (613) 228-3155

cttc@toy-testing.org

STYLIN' TOYS FOR IMAGINATIVE KIDS:
THE CANADIAN TOY TESTING COUNCIL
ANNOUNCES THE TOP TOYS OF THE YEAR

OTTAWA – November 2, 2006 – Here’s the list with something for everyone! The Canadian Toy Testing Council (CTTC), the leading authority on toys in Canada, has announced the top children’s toys – and books – for this year.

This year’s CTTC/ENERGIZER BATTERY-OPERATED TOY OF THE YEAR, CHILDREN’S CHOICE, BEST BET and GREAT BOOK award winners have been chosen — by Canada’s kids. “This year’s top awards reflect stylin' toys that provide substantive play for imaginative children,” says Leigh Poirier, CTTC Executive Director. All of the award winners were announced at the Council’s annual media conference, held at the Brookstreet Hotel in Ottawa.

The complete 2007 TOY REPORT is now available to consumers via the Council’s website: www.toy-testing.org
The Canadian Toy Testing Council is a non-profit organization with over 50 years’ experience of learning through play. The Council tests toys for durability, safety, design, function, ease of assembly, battery consumption and overall play value. “We are the oldest independent toy evaluation organization in Canada, with the most intensive testing program,” Ms. Poirier says.

The CTTC is also pleased to announce this year’s GREAT BOOKS FOR CHILDREN. Over 1,000 children, ages three months to sixteen years, test toys and review children’s books for the Council on an ongoing basis.

“From the beginning, the Canadian Toy Testing Council has done the leg-work for the consumer,” advises Ms. Poirier. “The work, or play, done by the Council becomes more and more important as we help consumers navigate through the complexity of products and platforms in the toy arena."

- 3 0 -

Back to the CTTC website